Koen Van Troost
In-house designer
My journey as a designer is deeply rooted in urge for deeper meanings and
concepts/storytelling through design: blending timeless aesthetics with modern sensibility and practicality. With a foundation in fashion, fine arts (Restoration and Conservation of Polychromic layers), and luxury accessory design, I’ve built a career across Europe leading me to design for brands in the absolute Luxury as well as the Premium and High street category. This broad experience gives me a refined understanding of both creative identity and commercial appeal.
At Pomax, my role is to craft and safeguard a distinctive visual language that speaks to authenticity, warmth, and elegant/comfortable living. My ambitions are to improve the design teams working ways and ensure each collection reflects a cohesive and desirable story; one that resonates emotionally with customers. This means representing a brand with a strong, recognizable identity, rooted in quality and design integrity. Every product is developed with intention and artistic care, making Pomax more than a brand; an experience you can confidently present to any client seeking soul in their interiors.